We help people over 40 who’ve struggled with weight loss and fitness most of their lives to create a real transformation that sticks so that they can finally enjoy the health, confidence, and vitality they deserve.

We do this through a transformational combination of individualized workouts, personalized nutrition coaching, powerful life-changing mindset work, and good old-fashioned caring. :-)

Most people initially come to us with weight loss as their top goal so that's definitely a primary objective of the programming, however, it goes so far beyond that...

With our proprietary methodology, you’re going to build muscle, burn fat, increase strength, improve mobility, build a rock-solid core, and “bulletproof” your joints. You’re going to look, move, and feel more like an athlete.

[Note: the word “athlete” shouldn’t be a word that scares anyone away. The point is we want to be able to function really well whether that be in everyday life, recreational sports, or just playing with kids/grandkids]

In addition, you will develop strong self-confidence, self-esteem, and self-love so that you can show up powerfully in every area of your life!

Finally, we will give you the knowledge, tools, and resources to develop “food freedom”, get off the diet & exercise carousel (going round and round from program to program), and stop riding the weight loss roller coaster (losing, gaining, losing, gaining, on so on) once and for all.

“Honestly, I started because I wanted to lose weight and look better.  While that is still an important goal for me and I know I will achieve it, what I have really enjoyed the most from the program is just feeling a lot better about myself physically and how that has affected my attitude mentally. 

I would tell people to do it to feel like the best version of themselves.  Justin and Janell know what works and what doesn’t, so the work you put in won't be wasted effort, like with many programs. 

By the way, I lost over 20 pounds and gained 5 pounds of muscle...so far.”